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The Mixer

Innovation Center

The Mixer is where innovation happens.

Discover our 900m² located in Unibail-Rodamco-Westfield’s headquarters in Paris, where startups and Unibail-Rodamco-Westfield’s employees work together to invent tomorrow’s retail. Every week, thematic events are organized on retail, digitalization, architecture and collaboration with startups.

The Mixer is also open to external events and can host around a hundred people. If you are looking for an innovative and modular space for a seminar or a conference, feel free to contact us.

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About

URW Lab is Unibail-Rodamco-Westfield’s innovation platform.

Launched in 2012, URW Lab organizes and accelerates innovation within the Group and ensures that promising ideas receive the dedicated resources they deserve.

Featured on urwlab.com

  • The International Day of People with Disabilities: innovative solutions for a central challenge December 17, 2020
  • #INNOVATION: drive at Westfield in France November 27, 2020
  • Sustainable consumption: what shoppers want, how retailers transform October 14, 2020
  • Proptech: how Unibail-Rodamco-Westfield can get the best of this growing market October 7, 2020

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